Success and failure share an inversely proportional relationship with each other; minimization of one maximizes the other. It's implied that you need to work on weaknesses and limitations that are preventing you from getting desired results/success. After extensive researches and studies, eventually it has been figured out; the 31 most common reasons that invite failure. Sad but true - in this competitive world, nothing but your performance counts at the end of the day. Hit out or get out - that's the mantra. No one is interested about your drawbacks or mental conditions, and you are lucky if you got someone who has got enough time to counsel your limitations. You have no options but to cure your own troubles yourself. This book serves exactly that purpose.