42 Rules of Product Management (2nd Edition)
Autor Brian Lawley, Greg Cohenen Limba Engleză Paperback – 20 noi 2012
Packed with pearls of product management wisdom, this book has something for everyone. You will learn:
- How to focus on market needs, not just individual requests
- How to clarify your product positioning before your next big decision
- How to align your product strategy with company strategy -- and then sell it
- Why agility is the key to product management success
- Why great execution trumps a great product idea
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Specificații
ISBN-13: 9781607730842
ISBN-10: 1607730847
Pagini: 124
Dimensiuni: 140 x 216 x 7 mm
Greutate: 0.15 kg
Ediția:2
Editura: Super Star Press
ISBN-10: 1607730847
Pagini: 124
Dimensiuni: 140 x 216 x 7 mm
Greutate: 0.15 kg
Ediția:2
Editura: Super Star Press
Descriere
A collection of product management wisdom from 40 experts from around the world.