It Takes Money to Make Money. All I Need to Know Is How to Do This. We Need to Get Our Name Out There. Experience Is a Benefit....I Am a Victim of Circumstance....You Have to Be Tightfisted....Customers Are Hard to Figure.... Can Do This on My Own....Lowering Prices Boosts Business....There they are, the nine lies that are probably holding you and your business back. Oh, sorry, you thought they were true? Well, then you're reading the right book This fresh, lively little bible for business people tells you not only what to do and how to do it to guarantee your business will be profitable, but also adds the ingredient missing from so many ''practical'' business books - how to motivate yourself each day to actually do it. 9 Lies That Are Holding Your Business Back ... and the Truth That Will Set It Free is for anyone who has a home office, every consultant, every owner of a mom-and-pop store, or any one of the more than 20 million people in the United States and Canada who own small businesses but don't know how to make them really pay off.