A Business Plan for Growth-Based Ventures is a step-by-step guide to building a comprehensive business plan for a product or service business. This guide focuses on the elements of the business plan that are most important to entrepreneurs, lenders, and investors. It introduces you to the key business concepts and uses notes and examples to take you through the individual sections of the business plan. We explain each section of the plan in sufficient detail to construct stand alone documents for each section. You will not encounter a more direct, useful, and thorough business plan guide on the market.