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A Guide to Graphic Print Production 3e

Autor K Johansson
en Limba Engleză Hardback – 7 noi 2011
Print production requires designers be familiar with graphic design, typography, illustration, editing, workflow management, materials, proofing, mechanical and photographic outputs, prepress processing, paper, color, manufacturing, and distribution. A Guide to Graphic Print Production covers all steps in the print production process with detailed explanations supported by informative sidebars and full-color illustrations. The new Third Edition is fully updated to reflect all aspects of digital printing and the most current technologies. New and improved information covered includes variable data printing, sustainability, large/wide format printing, inks, and color management.
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Specificații

ISBN-13: 9780470907924
ISBN-10: 0470907924
Pagini: 400
Ilustrații: Illustrations
Dimensiuni: 204 x 265 x 26 mm
Greutate: 1.62 kg
Ediția:3rd Edition
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

Students of graphic design, production technology, and visual communication. Courses with a focus in production are often named "Print Production", "Print Production Processes", "Graphic Production", "Production for Graphic Design", and "Digital Production". These courses are taught at the Junior/Senior level and are found at 2– and 4– year institutions as well as proprietary schools such as the Art Institutes.

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Notă biografică

Kaj Johansson, Peter Lundberg, and Robert Ryberg (Stockholm, Sweden) all hold Masters Degrees in Graphic Arts Technology from the Royal Institute of Technology in Stockholm, Sweden. They each have over fifteen years of experience managing printing, prepress, and Web design production companies and studios. Together they run Kapero AB, a company that consults on the production of marketing communications for the advertising and graphic arts industries.