From Coco Chanel and Grace Kelly to Twiggy and Lady Diana, here are ten women who changed twentieth-century fashion forever Coco Chanel once proclaimed, "I don't do fashion, I am fashion," and in one line she established a mantra for a handful of women who revolutionized the concept of femininity in the mid-twentieth century. A Matter of Style documents the unforgettable lives of Chanel and nine other female icons of style and elegance who captivated entire generations and remain inspiring models of beauty and fascination. An extraordinary collection of photographs brings these women back to life: Coco Chanel, Katharine Hepburn, Grace Kelly, Audrey Hepburn, Brigitte Bardot, Marilyn Monroe, Jacqueline Kennedy, Mary Quant, Twiggy, and Lady Diana. These are the stories of unparalleled lives, captured in a volume without precedent.