We all sell something: A product, a service, an idea, or ourselves. Regardless of the type of service you provide, you are really your own sales and marketing expert. And you are the exclusive representative of your great business. Your objective is to earn the money you need, to provide the things you want, to live the way you choose.Whether you are a management consultant, a musician, a political candidate, an independent real estate agent, a software engineer, a photographer - or anyone else who is self-employed - you are your own exclusive representative. And no one is better at it than you. Regardless of your profession, this book will help you sell more effectively and more often.This book will help you learn how.