Renowned sales trainer, Brian Tracy, calls The ABC of Sales an exciting tale of success and achievement. ... It gives you the tools and strategies to achieve all your goals. Author Daniel Milstein shares eight secrets for consistently reaching high sales levels and lays out in clear understandable language what it takes to be a sales superstar. You'll peer inside the mind of a successful sales talent so rare that universities will use this book for their business classes. We're not talking theory here-Dan Milstein is the real deal. He is the 35-year-old CEO of Gold Star Mortgage Financial Group, an Inc. 500 company that closes a billion dollars in loans annually. Milstein has been recognized as the number one mortgage originator in the nation, has been among the top forty financial professionals in America for ten years, and has achieved more than $3 billion in personal career mortgage sales. You can't rack up numbers like that if you don't know how to sell.