Advanced Typography: From Knowledge to Mastery
Autor Professor Richard Hunten Limba Engleză Paperback – 19 aug 2020
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Specificații
ISBN-13: 9781350055919
ISBN-10: 1350055913
Pagini: 256
Dimensiuni: 189 x 246 x 17 mm
Greutate: 0.73 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Locul publicării:London, United Kingdom
ISBN-10: 1350055913
Pagini: 256
Dimensiuni: 189 x 246 x 17 mm
Greutate: 0.73 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Locul publicării:London, United Kingdom
Caracteristici
Broad coverage of higher level topics - like accessibility, cultural symbolism, physiological perception - are interwoven with practical applications, advice and tips to really integrate the considerations into real-life practice
Notă biografică
Richard Hunt has practiced typography for over 35 years, first supplying type to designers, and then with the advent of the desktop computer, acted as a consultant to many design firms and other institutions across North America, including Bruce Mau Design, Zone Books, Rizzoli, KPMB Architects, Rhode Island School of Design and the Getty Research Institute. He teaches at OCAD University, Canada (formerly the Ontario College of Art and Design) where he lectures on the history of typography and teaches studio typography classes and typeface design.
Cuprins
1. Introduction 2. The changing technology and practice of type 3. Typography - art or craft? 4. Biological and psychological dimensions of type 5. Systems of organization6. Typography as visual/type as information7. Type as technology 8. Type on screen (design practice) 9. Type as culture and symbol 10. Typefaces11. Customizing/creating type forms