DO YOU WANT TO KNOW THE SECRET OF BRINGING ANALYTICS TO YOUR BUSINESS USERS? Do you work in Data Analytics and find yourself struggling to understand your business partners? Do you want to understand the business you are working for more than just their metrics? If you answered "Yes" to either of these questions, this book is for you. I have worked in the Consumer Packaged Goods industry for a decade and have uncovered how data professionals can have success in communicating to their business partners. This book will reveal to you the secrets to unlocking a relationship that will bring you much praise from organizations within your company across all teams such as Sales, Marketing, Supply Chain, and many more! Michael Taylor wrote this book for the analysts struggling to work with their business partners due to a lack of understanding that they are a team. He was able to figure this out because he was one of these analysts. After several failures, Michael was able to figure out a solution to help analysts engage with the business side more effectively. He has tested them out in his own career with much success! He wrote this book to share with you how to do this in your role as well!