Handbuch Marketing-Kommunikation: Strategien — Instrumente — Perspektiven. Werbung — Sales Promotions — Public Relations — Corporate Identity — Sponsoring — Product Placement — Messen — Persönlicher Verkauf
Editat de Ralph Berndt et al.
25 ian 2012
Paperback
Preț: 729.48 lei 858.21 lei
6-8 săpt.
-15%