Celebrating its 20th anniversary this updated third edition of an ABA best-seller outlines the fundamentals of running a successful law practice. Whether you are starting a law practice from the ground up or you are looking to enhance the practice you have, this book contains the information you need to achieve success. Ed Poll, respected columnist and management consultant with over four decades of experience in business and in law, has simplified the mystical process of operating a law practice so that anyone can be more effective with his/her clients and become more profitable. New and updated in this edition are the sections on internet marketing, social media, legal technology, and overcoming stress in your legal career.