During the duration of his incarceration, Carlos cultivated a hunger that would eventually lead him to the "Inception of the Hustle." His journey into a dramatic world of prosperity and deceit is about to show him what karma and betrayal are all about. During his stint in the system he became an avid reader of many pandering novels. All of the knowledge that Carlos inhaled, led him to develop a powerful plan of action. Ultimately, giving him the desires to build an empire by any means necessary. Through the drug trade and many other business ventures, Carlos embarked on many capital gains along the way. As time progressed, he humbly yearned to see his dreams come into fruition. Hoping to one day be just like his role models- Larry Flynt and Hugh Hefner. But the internal struggle continues as Carlos tries to bury his illicit lifestyle and attain a successful publishing company before it's too late.