Aside from the industries with a long established connection to polymeric foams, a growing market is being driven by the current economic climate. End users are now sourcing innovative ways to keep costs down, identifying new materials, sources and material alternatives. Foamed substrates often represent cost effective alternatives with the dual benefits of saving material and reducing weight - the latter minimising shipping and other related expenses. As a result new applications have been made commercially viable by the ongoing improvements in the mechanical performance of foamed materials.