Breaking Windows
Autor David Banken Limba Engleză Paperback – 31 iul 2001
Ambitious in scope and surprising in its conclusions, Breaking Windows contains sharply drawn portraits of key past and present executives, including Steve Ballmer, Jim Allchin, Brad Silverberg, Adam Bosworth, and Paul Maritz. Bank argues persuasively that the rifts within Microsoft underlie many of its recent troubles -- from the antitrust courtroom debacle to the exodus of many of the company's most talented employees to Gates's own fall from grace as a corporate leader and technology visionary. Yet even now, Bank contends, Gates could embrace the new rules of competition and restore Microsoft to leadership, perhaps ushering in a new era of openness and innovation.
Breaking Windows breaks new ground in its analysis of Microsoft's past and future business strategies. As Microsoft faces the waning importance of Windows, rallies behind XML, and confronts the open-source insurgency, the past Bank reveals is vital to understanding the future of this company and the still unfinished digital revolution it helped unleash.
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Specificații
ISBN-13: 9781416573258
ISBN-10: 1416573259
Pagini: 304
Dimensiuni: 152 x 229 x 18 mm
Greutate: 0.37 kg
Ediția:01000
Editura: Free Press
ISBN-10: 1416573259
Pagini: 304
Dimensiuni: 152 x 229 x 18 mm
Greutate: 0.37 kg
Ediția:01000
Editura: Free Press
Descriere
"Breaking Windows" is a gripping account of the people who executed one of the most audacious business strategies ever: Bill Gates's plan to establish a monopoly and create a new kind of business organism. Bank shows how the companies executives faced a tough legal challenge, and how they are dealing with the limits of Microsoft's growth.
Cuprins
Contents
Prologue: The E-mail Trail
Track the Inevitable
The Last Pajama Party
Bedtime Story
Dollars per Desktop
Innovator's Dilemma
Hawks and Doves
Teams
Embrace and Extend
Counterreformation
The Path Not Taken
Stall
Integration
The Dance of Blind Reflex
Comeback
Citizen Gates
Hardball
Second Thoughts
Out of Control
Win, Place, or Show
Forever Free
Vicious Cycle
Buddy Acts
Coup d'Etat
Half-measures
Going South
Monopolist's Dilemma
Under the Radar
Showdown
Loosely Coupled
Think Like Bill
Letting
Challenge and Response
Key Dates
Notes
Acknowledgments
Index
Prologue: The E-mail Trail
The Last Pajama Party
Bedtime Story
Dollars per Desktop
Innovator's Dilemma
Teams
Embrace and Extend
Counterreformation
Stall
Integration
The Dance of Blind Reflex
Comeback
Hardball
Second Thoughts
Out of Control
Win, Place, or Show
Forever Free
Buddy Acts
Coup d'Etat
Half-measures
Going South
Under the Radar
Showdown
Think Like Bill
Letting
Challenge and Response
Key Dates
Notes
Acknowledgments
Index
Notă biografică
David Bank