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Build a Website for Free

Autor Mark Bell
en Limba Engleză Paperback – 22 ian 2009
Build a Website for Free
 
Build yourself a state-of-the-art website.It’s incredibly easy... and it won’t cost you a dime! You need a website. But you don’t need the hassles that usually go with building one, or the expense of hiring someone else to do it. Here’s your solution: Build a Website for Free! You’ll learn how you can use new Web 2.0 technologies to create a site that’s impressive and effective. And here’s the best part: You’ll do it all with software and tools that won’t cost you a dime!
•        Plan, organize, and design a site that really works, using tools you can find for free
•        Discover the simple secrets of writing pages people want to read
•        Use video on your site—and get someone else to pay for hosting it
•        Add an easy-to-update blog and start building your own web community
•        Quickly and easily handle “nuts and bolts” tasks, from getting your site name to uploading your
          content
•        Get your site picked up by Google, Yahoo!, and other search engines
•        Adapt your site for easy viewing on cell phones
 
Mark Bell is a Ph.D. student in the Indiana University Telecommunications department. He studies virtual worlds and mediated trust with the Synthetic Worlds Initiative and has spent 15 years in the computer industry. Mark created his first website in 1992, ran a web design company in the ‘90s, and consults on several academic web projects.
 
CATEGORY:  Internet/Web
 
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Specificații

ISBN-13: 9780789739216
ISBN-10: 0789739216
Pagini: 360
Dimensiuni: 178 x 232 x 25 mm
Greutate: 0.56 kg
Ediția:1
Editura: Pearson Education
Colecția QUE
Locul publicării:Indianapolis, United States

Cuprins

Introduction
Part I: The Basics
Chapter 1 The Order of Things
The Website Creation Process
    1. Planning
    2. Design
    3. Building
    4. Testing
    5. Promotion and Maintenance
Chapter 2 Choosing a Location for Your Site
Web Hosting
What Is a Web Server?
Determining Your Web Hosting Needs
    Cost
    Technical Knowledge Required
    Maintenance Needs
    Storage Space
    Accessibility
    Bandwidth Needs
    Domain Name Service
Hosting Options
    Home Hosting
    Free Online Hosting
    Online Hosting Service
    Professional Hosting
    Commercial Hosting
So What Works Best for You?
Working with Different Types of Hosting Services
    Free Services
    Low-Cost Commercial Sites
    Other Resources
Part II: Plan and Prep
Chapter 3Planning Your Site
What Type of Site Do You Want to Build?
    Types of Sites
Learning From Sites You Go To
Website Goals
Organizing Websites
    Organizing the Site
    Organizing the Pages
Best Practices of Website Organization
    Keep Your Website Simple
    Keep Your Website Consistent
    Keep Your Website Easy to Maintain
Chapter 4Designing Your Site
I Can’t Make a Website That Looks That Good!
Content Before Design
Overall Design
    Design Ideas
    Central Image Design
Colors
    The Magic Four
    Hex Color
    Color Schemes
    Color Blindness
Fonts
    System Fonts
    Fonts as Images
    Fonts and Color
Images
Cascading Style Sheets
Design Best Practices
    Keep It Simple
    Don’t Use Attention Grabbers
    Be Consistent
Chapter 5Gathering Your Development Tools
Finding the Right Tools for the Job
Tool Sites and Reviews
Downloading New Software
    Downloading and Installing Software
Essential Tools
    File Transfer Protocol (FTP) Programs
    Text Editor
    Graphics Editors
    HTML Editors
    Sound Recorders
    Advanced Tools
The Future of Free Web Tools
Chapter 6Moving Files To and From the Internet
Storing Your Files
    Naming Files
    Keep All Your Web Files in One Place
    Have an Organizational Structure
    Use a Version Control System
Uploading Files to the Internet
    Logging In
    Adding New Files
    Changing Existing Files
Downloading Files from an FTP Server
    One File or Many
    Downloading from a Browser
    Types of Download Files
    Best Practices for Downloading Files
Part III: Website Building Basics
Chapter 7Elements of a Website
Content
    Content Best Practices
    Content Standards
Parts of a Web Page
    Title
    Header
    Body
    Footer
    Sidebars
    Navigational Elements
Parts of a Website
    Home Page
    Content Pages
Web Advertising
    Banner Ads
    Animated Ads
    Google AdSense
Chapter 8Using Existing Websites
Promotion
Social Networking Sites
    MySpace
    Facebook
Other Web 2.0 Sites
    Flickr
    Twitter
    Del.icio.us
Chapter 9Web Page Services
Google Sites
    Signing Up for Google Sites
    Creating a Google Site
    Editing a Page
    Creating a Page
    Move a Page
    Delete a Page
    Edit Page Settings
    Edit Site Settings
    Google Sites Features and Limitations
SnapPages
    Signing Up for SnapPages
    Creating a SnapPage
    Editing a Page
    Adding and Editing Photos
    Editing Site Settings
    SnapPages Features and Limitations
Netvibes
    Signing Up for Netvibes
    Public Versus Private Pages
    Personalizing Your Netvibes Page
Chapter 10 HTML 101
The Structure of HTML
    The Structure of Tags
Common HTML Tags
    HTML Structure Tags
    Text Tags
    Lists
    Tables
    Hyperlinks
    Images
Free HTML Editors
    Text Editors
    WYSIWYG Editors
Resources
Chapter 11 Working with Images
Working with Images
    Lossy and Lossless Compression
    The Image Tag
    Background Images
    Image Maps
    Animated GIFs
Optimizing Images
    Resizing Images
    When to Use Different File Types
    Slicing Images
Finding Images
    Free Images
    Other People’s Images
Using Your Own Images
Chapter 12 Working with Multimedia
Digital Audio Files
    Audio Formats
    Audio Players
    Digitizing Audio
    Audio Editing
    Audio Resources
Digital Video Files
    Video Formats
    Video Players
    Digitizing Video
    Video Editing
    Video Hosting Sites
    Video Resources
Chapter 13 Using HTML to Build a Site
How Web Pages Work
    Page File
    Extensions
    Tools for Creating Web Pages
    Parts of a Page
Cascading Style Sheets
    Format of a Style Sheet
    Creating and Linking a Style Sheet
Scripting
Using Templates
Chapter 14 How’d They Do That?
Viewing Code from Other Websites
Web Development Firefox Add-ons
    Recommended Firefox Web Development Add-ons
Badges
Templates
Developer Networks and Sites
Chapter 15 Making Your Site Mobile
Why Should You Care About the Mobile Web?
    How People Access the Mobile Web
Become a Mobile Web User
    Mobile Web Devices (MWD)
    Mobile Operating Systems
    Mobile Browsers
Limitations of the Mobile Web
Making Your Website Mobile
    Mobile Browser Detection
    Domains and Subdomains
    Use the Right Code
    Page Sizes
    Interface
    Things to Avoid
    Mobile Web Tools and Sites
Testing Your Site on a Mobile Phone
Part IV: Site Testing and Maintenance
Chapter 16 Testing Your Website
Why Testing Is Important
Building a Test Plan
    Start at the End
    Testing Basic Functionality
    Testing HTML
    Testing Browsers
    Testing Resolution
    Testing Printing
    Testing Navigation
    Testing Consistency of Design
    Testing Security
    Testing Accessibility
After Testing
Testing Tools
Chapter 17 Promoting Your Website
Self-Promotion
    Have Excellent and Unique Content
    Update Content
    Publicize Your URL
    Connect with Others
    Search Engines
How Search Engines Work
Optimizing Your Site for Search Engines
    Keywords
Chapter 18 Maintaining Your Website
What? I’m Not Done?
Regular Maintenance
    Weekly Tasks
    Monthly Tasks
    Annual Tasks
The Power of Analytics
    Common Analytics and What They Mean
    Using Google Analytics
Tweaking Your Site Based On Analytics
Part V: Website Workshop
Chapter 19 Building a Blog Site with WordPress
What Is a Blog?
Why Should I Blog?
Blog Publishing
Syndication
What Is WordPress?
    Software Versions
    Five Reasons to Use Wordpress.com to Host Your Blog
    Five Reasons to Create Your Blog Using WordPress Software
Building a Blog Using WordPress.com
    Signing Up for WordPress.com
    Activating Your Account
    Logging In to Your Blog
    Writing Blog Posts
    Managing Blog Posts
    Changing the Design of Your Blog
    Manage the Comments on Your Blog
Setting Up Your Own Blog with WordPress Software
    Information You Need Before You Begin
    How WordPress Software Works
    How Much Does All This Cost?
Before Installing Your Software
Download and Install WordPress
    Download WordPress Software
Customization of WordPress
    Adding Themes
    Adding Plug-ins
Personalization of WordPress
    Modifying Themes
    Creating Themes
    Creating Plug-ins
    Blogging on Your iPhone
Keep an Eye on Things
Chapter 20 Using a Content Management System to Build a Website
Five Reasons to Use Ning.com as Your CMS
Five Reasons to Use Joomla as Your CMS
What Is Ning?
Building a Social Network with Ning.com
    Signing Up for Ning.com
    Invite Friends
    Add Photos and Video
    Start a Discussion
Building a Site with Joomla
    Information You Need Before You Begin
Before Installing Your Joomla Software
Download and Install Joomla
    Adding Articles
    Managing Users
Modules, Plug-ins, and Templates
Keep an Eye on Things
Chapter 21 Building a Multimedia Website
Best Practices for Multimedia
Using Multimedia
    Storing Multimedia Files
    Downloading Audio and Video Files
    Streaming Audio and Video
Adding Advanced Multimedia Elements
    Register a Sprout Account
    Building a New Sprout
    Add Sprout to Your Web Page
    Edit an Existing Sprout
    Viewing Sprout Statistics
Advanced Open Source Multimedia
Chapter 22 Building a Wiki
Five Reasons to Use PBwiki to Host Your Wiki
Five Reasons to Use MediaWiki for Your Wiki
What Is PBwiki?
Building a Wiki Using PBwiki.com
    Signing Up for PBwiki
    Activating Your Account
    Edit a Page
    Add a Page
    Linking Pages
    View Page History
Setting Up Your Own Wiki Using MediaWiki Software
    Information You Need Before You Begin
    MediaWiki Software Architecture
    Before Installing Your MediaWiki Software
    Download and Install MediaWiki
Keep an Eye on Things
Part VI: Appendixes
Appendix A List of the Most Common HTML Tags
Appendix B Free and Open Source Software Sites
 
 
0789739216   TOC   1/8/2009
 

Notă biografică

Mark Bell is a Ph.D. student at Indiana University. He studies virtual worlds and their effect on social relations. Before returning to school, Mark worked for 15 years in the software industry as a technical writer, trainer, and developer. He started his first web design company in 1993 and has been making pages and managing websites ever since. He is the father of Jackson, 6, and the husband of Sarah “Intellagirl” Robbins. Mark blogs at blog.markwbell.com. He can be found on Twitter, Facebook, and LinkedIn.