The foundation for quintessential leadership is building trust and being trustworthy. When teams, business units, organizations, and nations fail, a root cause is a lack of trust and the absence of trustworthiness in the people in leadership positions. Trust and trustworthiness encompass character traits that not only promote loyalty and respect, but also build morale and set an example for those we lead. Whether you lead one person or millions of people, you cannot afford to be without these essential character traits, which are each discussed in practical, "this is what it looks like" language that you can start implementing today. Your success as a leader depends on how much and how deeply the components of building trust and being trustworthy are a part of you as a person and you as a leader. No one in a leadership position can afford to be without this valuable guide that will ensure priceless rewards in success at all levels of the entities you lead. Be sure to visit our business website at http: //quintessentialldr.com. We offer custom leadership coaching, as well as custom performance systems development and implementation. Our contact information is on the site. Best wishes to each leader who has enough courage to become a quintessential leader