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Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace, Global Edition

Autor Courtland Bovee, John Thill
en Limba Engleză Paperback – 3 feb 2020

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Specificații

ISBN-13: 9781292330099
ISBN-10: 1292330090
Pagini: 544
Dimensiuni: 202 x 264 x 18 mm
Greutate: 1.15 kg
Ediția:8 ed
Editura: Pearson Education

Cuprins

  • 1 Professional Communication in Today's Digital, Social, Mobile World
  • 2 Collaboration, Interpersonal Communication, and Business Etiquette
  • 3 Planning Business Messages
  • 4 Writing Business Messages
  • 5 Completing Business Messages
  • 6 Crafting Messages for Digital Channels
  • 7 Writing Routine and Positive Messages
  • 8 Writing Negative Messages
  • 9 Writing Persuasive Messages
  • 10 Understanding and Planning Reports and Proposals
  • 11 Writing and Completing Reports and Proposals
  • 12 Developing and Delivering Business Presentations
  • 13 Building Careers and Writing Resumes
  • 14 Applying and Interviewing for Employment