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Business Communication

Autor Barbara G. Shwom, Lisa Gueldenzoph Snyder
en Limba Engleză Foi volante
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. For Student Value Editions that include MyLab(TM) or Mastering(TM), several versions may exist for each title -- including customized versions for individual schools -- and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use MyLab or Mastering platforms.


For courses in business communications.

Effective communication in business practices

Business Communication: Polishing Your Professional Presence helps students achieve the highest level of professionalism when conducting business. With a clear communication model that helps students professionally analyze and react to any sort of business situation, this text stresses the importance of etiquette in successful entrepreneurial practices. The 4th Edition relates business communication to modern technologies and social media outlets, bringing the text into the context of our digital world. With a focus on learning and exercising skills in writing, speaking, critical thinking, and collaborating with peers, the text prepares students for the social and communicative challenges they will face as successful business people.


Business Communication: Polishing Your Professional Presence, 4th Edition is also available via Revel(TM), an interactive learning environment that enables students to read, practice, and study in one continuous experience.


Also available with MyLab Business Communication

By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.


NOTE: You are purchasing a standalone product; MyLab(TM) Business Communication does not come packaged with this content. Students, if interested in purchasing this title with MyLab Business Communication, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.


If you would like to purchase both the loose-leaf version of the text and MyLab Business Communication, search for:


0134890469 / 9780134890463 Business Communication: Polishing Your Professional Presence, Student Value Edition Plus MyLab Business Communication with Pearson eText -- Access Card Package, 4/e


Package consists of:

  • 0134740858 / 9780134740850 Business Communication: Polishing Your Professional Presence, Student Value Edition
  • 0134789725 / 9780134789729 MyLab Business Communication with Pearson eText -- Access Card -- for Business Communication: Polishing Your Professional Presence

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Specificații

ISBN-13: 9780134740850
ISBN-10: 0134740858
Pagini: 640
Ediția:4