Cantitate/Preț
Produs

Business Ethics – Mistakes and Successes (WSE)

Autor RF Hartley
en Limba Engleză Paperback – 28 oct 2004
Be an ethical manager, or face dangerous consequences! In today's business climate, firms need to be wary of practices that may provoke criticism and scandals. Investigative reporters, eager lawyers, and zealous governmental agencies are lurking in the wings. These lessons of the past give you an inside look at some of the biggest mistakes of recent history. You can ponder not only how they might have been avoided, but also how their resolution might have been better handled. Robert Hartley, author of the popular Marketing and Management Mistakes and Successes books, brings you face-to-face with major players and the temptations, crises, and torments they experienced. Thought-provoking discussion questions, role-playing exercises, and debates present you with key ethical concerns that may help you avoid similar situations in your own career. Take a behind-the-scenes look at: * Deceptive sales tactics at MetLife * The killer scenario of Ford Explorers with Firestone tires * Price fixing at ADM * Al Dunlap savaging Sunbeam and Scott Paper * Massive accounting fraud at WorldCom * Exxon's Alaskan oil spill * Union Carbide's Bhopal catastrophe * Shenanigans of defense contractors, such as Lockheed and General Dynamics * Ethical question marks: Wal-Mart, Nike, DaimlerChrysler * Paragons: Johnson & Johnson, Herman Miller * As well as other ethical mistakes
Citește tot Restrânge

Preț: 86678 lei

Preț vechi: 118736 lei
-27% Nou

Puncte Express: 1300

Preț estimativ în valută:
16588 17231$ 13779£

Carte tipărită la comandă

Livrare economică 03-17 februarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780471663737
ISBN-10: 0471663735
Pagini: 368
Dimensiuni: 156 x 230 x 23 mm
Greutate: 0.45 kg
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

Decision makers in business. Students of business and management.

Cuprins


Descriere

Firms need to be wary of practices that may provoke criticism and scandals. This book deals with major players and the temptations, crises, and torments they experienced. It includes thought provoking discussion questions, role playing exercises, and debates which present ethical concerns that may help you avoid similar situations in your career.