• Business Strategy concepts explained in a simplified way
• Fundamentals and important strategies included
• Practical approach for application by business & working professionals

Business Strategy Essentials You Always Wanted To Knowprepares new managers and leaders with building blocks of strategy. You will learn how to define strategy and how strategy differs at different levels of an organization. Identifying your company's current strategy and then being able to execute possible appropriate strategies is a key thing you will learn reading this book. You are given tools to assist you with some of the more challenging aspects of strategy such asenvironmental scanning, SWOT analysis,andstrategy analysis.After you have learned how to execute some of these strategies, you will learn what organization structures fit best with specific strategies. These timeless elements of strategy will provide you the fundamentals with a 21^stcentury point of view.
Business Strategy Essentials You Always Wanted To Knowgives you a look into the world of strategic management and some of its key elements. When you have completed reading this book you should be able to:

• Define strategic statementsin an organization,understand its functions and elements
• Understandindustry life cycles and industry structures
• UnderstandPorter's Five Forcesand its effect onstrategic analysis and development
• Understandstrategy formulation and strategy levels
• Understandstrategy execution do's and don'ts
• Read case studiesandidentify salient points

This Self-Learning Management Seriesintends to give a jump start to working professionals, whose job roles demand to have the knowledge imparted in a B-school but haven't got a chance to visit one. This series is designed to address every aspect of business fromHR to Finance to Marketing to Operations, be it any industry. Each book includesbasic fundamentals, important concepts, standardandwell-known principlesas well as practical ways of application of the subject matter. The distinctiveness of the series lies in that all the relevant information is bundled in a compact form that is very easy to interpret.