Capital Intentions: Female Proprietors in San Francisco, 1850-1920: Luther Hartwell Hodges Series on Business, Society & the State
Autor Edith Sparksen Limba Engleză Paperback – 31 oct 2006
Using a unique sample of bankruptcy records, credit reports, advertisements, city directories, census reports, and other sources, Sparks argues that women were competitive, economic actors, strategizing how best to capitalize on their skills in the marketplace. Their boardinghouses, restaurants, saloons, beauty shops, laundries, and clothing stores dotted the city's landscape. By the early twentieth century, however, technological advances, new preferences for name-brand goods, and competition from large-scale retailers constricted opportunities for women entrepreneurs at the same time that new opportunities for women with families drew them into other occupations. Sparks's analysis demonstrates that these businesswomen were intimately tied to the fortunes of the city over its first seventy years.
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Specificații
ISBN-13: 9780807857755
ISBN-10: 0807857750
Pagini: 329
Dimensiuni: 163 x 235 x 22 mm
Greutate: 0.52 kg
Editura: University of North Carolina Press
Seriile Luther Hartwell Hodges Series on Business, Society & the State, Luther H. Hodges JR. and Luther H. Hodges Sr. Series on Busi
ISBN-10: 0807857750
Pagini: 329
Dimensiuni: 163 x 235 x 22 mm
Greutate: 0.52 kg
Editura: University of North Carolina Press
Seriile Luther Hartwell Hodges Series on Business, Society & the State, Luther H. Hodges JR. and Luther H. Hodges Sr. Series on Busi
Textul de pe ultima copertă
Late 19-century San Francisco was a booming marketplace in which some women stepped beyond their roles as wives, caregivers, and homemakers to start businesses that combined family concerns with money-making activities. Edith Sparks traces the experiences of these women entrepreneurs, exploring who they were, why they started businesses, how they attracted customers and managed finances, and how they dealt with failure. Using a unique sample of bankruptcy records, credit reports, advertisements, city directories, census reports, and other sources, Sparks argues that women were competitive, economic actors, strategizing how best to capitalize on their skills in the marketplace. Late 19-century San Francisco was a booming marketplace in which some women stepped beyond their roles as wives, caregivers, and homemakers to start businesses that combined family concerns with money-making activities. Edith Sparks traces the experiences of these women entrepreneurs, exploring who they were, why they started businesses, how they attracted customers and managed finances, and how they dealt with failure. Using a unique sample of bankruptcy records, credit reports, advertisements, city directories, census reports, and other sources, Sparks argues that women were competitive, economic actors, strategizing how best to capitalize on their skills in the marketplace.
Notă biografică
Edith Sparks is associate professor of history at the University of the Pacific.