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Carvel Ice Cream: Images of America (Arcadia Publishing)

Autor Lauren McGowen, Jennifer Dempsey
en Limba Engleză Paperback – 28 feb 2009
When an unassuming, wide-eyed, young Greek immigrant arrived in America in 1910, the world did not yet know that this boy named Tom Carvel would grow up to be an inventor, an innovator, and, ultimately, an American icon. Holding a host of jobs, from drummer to mechanic, Carvel's relentless entrepreneurial spirit led him down a path less traveled. At 26 years old, Carvel met his future wife, Agnes Stewart. He borrowed $15 from her and began selling ice cream out of the back of his truck. What started as an old truck plugged into a pottery store is now more than 500 franchised locations throughout the nation and abroad and is one of the best loved and most recognized names in the industry. Fulfilling the American dream, Carvel is credited for patenting machinery, coining the "buy one get one" coupon, starring in his own commercials, and being the "father of franchising."
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Specificații

ISBN-13: 9780738567099
ISBN-10: 0738567094
Pagini: 127
Dimensiuni: 163 x 231 x 15 mm
Greutate: 0.39 kg
Editura: Arcadia Publishing (SC)
Seria Images of America (Arcadia Publishing)


Descriere

When an unassuming, wide-eyed, young Greek immigrant arrived in America in 1910, the world did not yet know that this boy named Tom Carvel would grow up to be an inventor, an innovator, and, ultimately, an American icon. Holding a host of jobs, from drummer to mechanic, Carvel's relentless entrepreneurial spirit led him down a path less traveled. At 26 years old, Carvel met his future wife, Agnes Stewart. He borrowed $15 from her and began selling ice cream out of the back of his truck. What started as an old truck plugged into a pottery store is now more than 500 franchised locations throughout the nation and abroad and is one of the best loved and most recognized names in the industry. Fulfilling the American dream, Carvel is credited for patenting machinery, coining the "buy one get one" coupon, starring in his own commercials, and being the "father of franchising."

Notă biografică

Authors Jennifer Dempsey and Lauren McGowen are responsible for public relations and communications for FOCUS Brands, the parent company of the Carvel Corporation. They worked with the Carvel family and the Carvel Corporation archives to compile the images and materials found in this book to help illustrate the story of the man who created a concept that has offered happiness and inspiration for more than 75 years. Images of America: Carvel Ice Cream follows the story of a boy and his dream and the legacy he left behind.