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Cases in Public Relations: Translating Ethics Into Action

Autor Brigitta Brunner, Corey Hickerson
en Limba Engleză Paperback – 29 noi 2018
Cases in Public Relations presents the complexities and challenges of public relations in today's ever-changing world. Containing cases written specifically for this course by researchers and practitioners from all parts of the country, this text offers the most contemporary and diverse set of
cases available. While clearly illustrating the functions of public relations practices, each case also challenges students to consider the real-world context and ethical dimensions of public relations.
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Specificații

ISBN-13: 9780190631383
ISBN-10: 0190631384
Pagini: 368
Dimensiuni: 155 x 234 x 18 mm
Greutate: 0.57 kg
Editura: OXFORD UNIV PR