Fully exploring China's new intellectual property (IP) laws after WTO entry, this unique law-and-commentary guide examines the legal framework for IP protection and its practical implications. Written to help multinationals with operations in China, the book addresses the commercial realities of managing IP and the application of Chinese intellectual property laws to business. It assesses risk liabilities for all parties in the supply chain, from manufacturers and retailers to marketing firms and importers. Among the many crucial topics covered are: " trademarks" copyright" patents" enforcement of intellectual property rights" trade secrets" Internet" technology transfer" unfair competition