STARTING YOUR OWN BUSINESS? LOOK NO FURTHER Have you ever wanted to start your own business for the financial freedom and security of being your own boss, but are worried you don't have enough experience of business management? Are you looking for that one book of step by step advice and guidance to set you on the path to self-improvement and prosperity? Look no further. In 'Cliff Clarifies Business Basics' you will find all the tools you need to start your own business and make it successful in no time. With over thirty years' experience in business management, Cliff Hardcastle has helped more than 27 companies off the ground plus succeeding in senior roles at world renowned companies such as Hewlett Packard, Westinghouse and Philips. Since 2002 he has offered advice and guidance to companies of all sizes, applying his expertise to create success after success. In his new book, this invaluable advice can be yours. Illustrated with anecdotes and examples from a lifetime in business, Cliff's step-by-step guide will help you understand the principles behind the growth of a successful company, as well as offering industry secrets for self-improvement and to guide you.