Cognition

Marvin Chun

Steven Most

Chun and Most's Cognition brings new, modern vitality to course materials by presenting exciting findings from cognitive psychology in a way that students can easily grasp. Highlighting everyday-life applications, Cognition motivates students to share in the excitement of cognitive psychology through highly relevant examples, discussions, and demonstrations. Its engaging prose and pedagogical features, such as "Think for Yourself" and "See for Yourself," immerse students in the process of scientific discovery.This comprehensive text presents both classic and contemporary research, emphasizing conceptual understanding and lifelong discovery. In addition, the authors integrate exciting new topic areas such as emotion and highlight essential connections to social, clinical, and developmental psychology. A robust multimedia package extends discovery through high-quality demonstrations (Discovery Labs), videos, and quizzing tools to help students succeed. Cognition and its accompanying resources, including the test bank, can be integrated directly into instructors' learning management systems to save time and simplify access.

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This textbook has a fresh feel to it with respect to the selection of topics, scholarly quality, and presentation style. The writing is clear, engaging, and at appropriate level of complexity for an introductory text. The chapters are informative and fun to read.
The text is very well organized and covers the relevant material in a compelling manner. The language chapter, which in most cognitive psychology texts does not present a full picture of psycholinguistics, is particularly comprehensive and tells an interesting story.
The book is very accessible and presents a refreshed view of cognitive psychology. The integration of real world examples is specific strength that makes this book stand out.
This text is accessible, yet comprehensive and challenging. The concepts are organized well, and explanations strike a balance that is not overly simplified nor excessively detailed.
This textbook is well organized and well written. It has a good combination of classic, groundbreaking, and recent research. Students will find the textbook easy to comprehend and a pleasure to read.

Notă biografică

Marvin M. Chun is the Richard M. Colgate Professor of Psychology at Yale University, with secondary appointments in the Cognitive Science Program and the Yale School of Medicine Department of Neuroscience. He received his Ph.D. in brain and cognitive sciences from the Massachusetts Institute of Technology, followed by postdoctoral training at Harvard University. Professor Chun leads a cognitive neuroscience laboratory that uses functional brain imaging and machine learning to decode and predict how people see, attend, remember, and perform optimally. His research has been honored with a Troland Award from the US National Academy of Sciences, an early-career award from the American Psychological Association, and a Ho-Am Science Prize from Samsung (South Korea). Steven B. Most is Associate Professor of Psychology at the University of New South Wales in Sydney, Australia (UNSW Sydney), with an affiliate appointment in the Department of Psychological & Brain Sciences at the University of Delaware. He received his B.A in psychology at Brandeis University and Ph.D. in psychology from Harvard University, followed by postdoctoral training at Vanderbilt and Yale Universities. Dr. Most leads the Motivated Attention & Perception Lab, where his team uses behavioral and physiological measures to understand how attention, motivation, and emotion shape what people see, remember, and do, as well as how cognition affects safety and wellbeing in the real world (e.g., road safety). Before writing Cognition, Professors Chun and Most collaborated on research examining how emotional stimuli capture attention.

Cognition

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Cognition

Preț: 938.12 lei

Specificații

Recenzii

Notă biografică

Preț: 938^.12 lei