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Commercial Relationships: TUDOR BUSINESS PUBLISHING S.

Autor Mark Moore, David Jessop
en Limba Engleză Paperback – 30 noi 1999
The introduction of Lean Supply concepts and the subsequent development of the partnership approach have revolutionised the relationships between buyer and seller, in particular the non-adversarial approach to buyer/supplier relationships where the objectives move from win/lose to win/win and the joint maximisation of profits. The book critically appraises the approach and moves beyond partnership sourcing, and attempts to show how inter-firm relationships can be used to develop competitive advantage. This book is written for both practising managers who wish to develop effective commercial relationships, students at both undergraduate and MBA levels, and professional stage students of the CIPS.
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Specificații

ISBN-13: 9781872807379
ISBN-10: 1872807372
Pagini: 282
Ilustrații: tables & charts
Dimensiuni: 156 x 234 x 16 mm
Greutate: 0.42 kg
Editura: Liverpool Academic Press
Seriile TUDOR BUSINESS PUBLISHING S., Tudor Business Publishing S

Locul publicării:United Kingdom

Recenzii

"I think that students and practitioners will find this a very useful addition to their learning resources." -- Dr David M Jones, Supply Management.