Commercial Voice Over Strategies: Tell A Story, Land The Job
Autor Chris Agosen Limba Engleză Paperback – 7 iul 2020
- Are you struggling to land commercial voice over jobs?
- Do you need a simple, step-by-step way of interpreting and delivering ad copy?
- Finding it hard to deliver what advertisers expect from today's voice talent?
- What if you knew the eight commercial formats that dominate today's industry?
- What if you could solve the secret of every piece of commercial copy? (Hint: the ad industry will never explain this to you.)
- What if you could systemize every audition to deliver a great read, every time?
What's more, we've included audio tracks of every single example so you can hear how these ideas work.
Here's what you'll get:
- An easy way to decode the eight commercial writing styles that dominate today's ad industry.
- Discover the psychology behind each TV spot, and how your read should work with it.
- A simple step-by-step way of analyzing copy, explained in plain language with high-quality scripts.
- A method of making your auditions come alive through world-building.
- Understand how an advertiser's stature in its own industry can influence your reads.
- Learn how to make decision makers stop and listen when you speak.
- Understand the client's expectations from your audition before you read a word of it.
- Learn the one thing ad copywriters don't want when they listen to voice over auditions.
- Get a look at how the voice over casting process works, and how to best position yourself to get the job.
Take a crucial step toward becoming the go-to voice advertisers pay handsomely to boost their brands. Pick up your copy today!
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Specificații
ISBN-13: 9780982886380
ISBN-10: 0982886381
Pagini: 132
Dimensiuni: 127 x 203 x 7 mm
Greutate: 0.14 kg
Editura: Suzi K Edwards
ISBN-10: 0982886381
Pagini: 132
Dimensiuni: 127 x 203 x 7 mm
Greutate: 0.14 kg
Editura: Suzi K Edwards