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Communicating Change: Winning Employee Support for New Business Goals

Autor T. Larkin, Sandar Larkin
en Limba Engleză Hardback – 28 feb 1994
When a company decides to make a major organizational change, managers must get the message through to front-line employees, and enlist their support. This book offers three guiding principles for effecting successful change: conveying the message through supervisors, communicating face-to-face, and making the changes relevant to each work area.
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Specificații

ISBN-13: 9780070364523
ISBN-10: 0070364524
Pagini: 252
Dimensiuni: 165 x 236 x 10 mm
Greutate: 0.52 kg
Ediția:New.
Editura: McGraw Hill Education
Colecția McGraw-Hill
Locul publicării:United States

Cuprins

Part I: Communicate Directly to Supervisors.Target Supervisors.Don't Go Directly to the Front Line.Don't Trickle Down through Middle Management.Middle Managers: Improving Their Communication.Communicating Customer Service.Communicating New Technology.Communicating a Downsizing.Communication Training is Not the Answer.Making Supervisors Number One Priority.Part II: Use Face-to-Face Communication.If It's Not Face-to-Face, It's Not Communication.Video.Briefing Meetings.Company Newspaper.Suggestion Schemes.Employee Attitude Surveys.Putting Your Communication to the Test.Part III: Communicate Relative Performance of Local Work Area.Your Employees Don't Care About the Company.Communicating Quality: Better or Worse Than Competitor's.Communicating Quality: Looking In-House.Communicating Customer Service Performance.Stop Communicating Values.If You're the Boss, Communicate Performance.How to Communicate When Everything is Uncertain.