A group of international communication and environmental specialists have put together a reader on environmental communication (EnvCom) that show-cases related concepts, success stories and lessons learned in this field. The book, written in a non-academic language, lobbies for the recognition, support and replication of -best practices- in EnvCom with policy and decision makers of donor and receiver organizations, especially in Third World countries. Readers who may most benefit from the book are middle management planners at NGOs, government agencies, and development organizations who run environmental projects as they will learn how to integrate EnvCom as a management tool into planning and implementation. This will also be relevant to environmental project staff of those organizations who are supposed to put communication and non-formal education into practice."