Communication Theory: Media, Technology and Society
Autor David Holmesen Limba Engleză Hardback – 17 mar 2005
This book offers an introduction to communication theory that is appropriate to our post-broadcast, interactive, media environment. The author contrasts the `first media age' of broadcast with the `second media age' of interactivity.
Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities).
The media are examined not simply in terms of content, but also in terms of medium and network forms. Holmes also explores the differences between analogue and digital cultures, and between cyberspace and virtual reality.
The book serves both as an upper level textbook for New Media courses and a good general guide to understanding the sociological complexities of the modern communications environment.
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Specificații
ISBN-13: 9780761970699
ISBN-10: 076197069X
Pagini: 272
Ilustrații: 1, black & white illustrations
Dimensiuni: 156 x 234 x 23 mm
Greutate: 0.54 kg
Ediția:1
Editura: SAGE Publications
Colecția Sage Publications Ltd
Locul publicării:London, United Kingdom
ISBN-10: 076197069X
Pagini: 272
Ilustrații: 1, black & white illustrations
Dimensiuni: 156 x 234 x 23 mm
Greutate: 0.54 kg
Ediția:1
Editura: SAGE Publications
Colecția Sage Publications Ltd
Locul publicării:London, United Kingdom
Recenzii
'There is no other book that can both be used as a teaching tool and can help scholars organize their thinking about new media' - Steve Jones, University of Chicago
Cuprins
INTRODUCTION - A SECOND MEDIA AGE?
THEORIES OF BROADCAST MEDIA
THEORIES OF CYBERSOCIETY
THE INTERRELATION BETWEEN BROADCAST AND NETWORK COMMUNICATION
INTERACTION VERSUS INTEGRATION
TELECOMMUNITY
THEORIES OF BROADCAST MEDIA
THEORIES OF CYBERSOCIETY
THE INTERRELATION BETWEEN BROADCAST AND NETWORK COMMUNICATION
INTERACTION VERSUS INTEGRATION
TELECOMMUNITY
Notă biografică
David Holmes is a Lecturer in Communications and Media, Monash University
Descriere
Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities).