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Competing against Multinationals in Emerging Markets: Case Studies of SMEs in the Manufacturing Sector

Autor D. Williams
en Limba Engleză Hardback – 10 dec 2014
Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
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Specificații

ISBN-13: 9781137500304
ISBN-10: 1137500301
Pagini: 134
Ilustrații: XII, 134 p.
Dimensiuni: 140 x 216 x 13 mm
Greutate: 0.34 kg
Ediția:2015
Editura: Palgrave Macmillan UK
Colecția Palgrave Pivot
Locul publicării:London, United Kingdom

Cuprins

1. Introduction  2. Spur Tree Spices 3. Yono Industries  4. Island Moldings 5. Hot Mama's 6. Perishables Jamaica Ltd 7. Caribbean Flavors and Fragrances  8. Conclusions and Lessons Learnt

Notă biografică

Densil A. Williams is Professor of International Business and Executive Director of the Mona School of Business and Management at University of the West Indies, Jamaica.