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Connecting Resources: A Primer for the Electronics Distribution Industry

Autor Laurie Kane Sellers, Joan Koerber Walker, Ben Zoghi
en Limba Engleză Paperback – 30 noi 2003
Connecting Resources: A Primer for the Electronics Distribution Industry delivers a comprehensive overview of the structure and challenges within the electronics distribution industry including: the history, players, business practices, policies and procedures, programs, systems, and trends. Information is organized in a logical sequence beginning with product analysis, channel strategies and partner selection, business planning, and conflict resolution. The detailed discussion of authorization agreements addresses some of the critical issues to consider in implementing successful channel relationships.
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Specificații

ISBN-13: 9780759332492
ISBN-10: 0759332495
Pagini: 504
Dimensiuni: 203 x 267 x 28 mm
Greutate: 1.09 kg
Editura: Custom Publishing

Notă biografică

Laurie is a faculty member at Texas A&M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA). She is staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. Holding an M.A. in Speech Communications from Texas Tech University and an MBA from Southern Methodist University (SMU), she is currently pursuing a PhD. in Human Resource Development from Texas A&M University. Her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.