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Converging Media: An Introduction to Mass Communication and Digital Innovation

Autor John Pavlik, Shawn McIntosh
en Limba Engleză Paperback – feb 2024
Industry. Culture. Technology. It's time they came together.From reading news on tablets to video calling on smartphones, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: An Introduction to Mass Communication, Seventh Edition, uses the technologies we employ every day to explain our current media environment-and to consider where we might be headed.
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Specificații

ISBN-13: 9780197520413
ISBN-10: 0197520413
Pagini: 504
Dimensiuni: 218 x 276 x 22 mm
Greutate: 1.46 kg
Ediția:7
Editura: Oxford University Press
Colecția OUP USA
Locul publicării:New York, United States

Recenzii

Students connect well with the theme of convergence...well-written, interesting, thought-provoking." -Judi Puritz Cook, The College of New Jersey
This text is a good introduction to the media industry; covers the basics; easy read "-Gary Guffey, North Carolina A&T State University
This textbook ticks all the boxes that you'd expect from an introduction reader to mass media - history, contemporary issues, a human perspective - in an engaging way... A great text for instructors and students alike." -Simon Lavis, The Ohio State University
This is the best introductorytextbook available with respect to staying in the moment of the change taking place within the media industry and, as a result, within our media culture.
This is an excellent textbook for anyone teaching a course on converging media. It provides compelling story about the challenges we face in understanding a rapidly changing media landscape.

Notă biografică

John V. Pavlik is a professor in the Department of Journalism and Media Studies at the School of Communication and Information at Rutgers University. Pavlik is also a faculty associate at the Columbia Institute for Tele-Information (CITI). He is the former executive director of The Center for New Media at the Columbia University Graduate School of Journalism, where he was also a professor. He has written many publications on the impact of new technology on journalism, media, and society. His books include Media in the Digital Age, published in 2008 by Columbia University Press and Journalism and New Media, published in 2001 by Columbia University Press. He has also authored more than a dozen computer software packages for education in journalism and communication and is co-developer of the Situated Documentary, a new form of storytelling using augmented reality.Shawn McIntosh is an assistant professor of English and Communication at the The College of Saint Rose. He studies how digital and social media have disrupted journalism and how journalism as a profession is responding to the challenges it faces from the perspectives of production, business models, and its role in a democratic society. I am also interested in looking at how strategic communications can be used for social change, especially in development contexts. Before teaching at The College of Saint Rose and the Massachusetts College of Liberal Arts, McIntosh taught a variety of courses at Columbia University School of Journalism.