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Cost Analysis, Cost Recovery, Marketing and Fee-Based Services: A Guide for the Health Sciences Librarian de M. Sandra Wood

Cost Analysis, Cost Recovery, Marketing and Fee-Based Services: A Guide for the Health Sciences Librarian

Autor M. Sandra Wood
en Limba Engleză Hardback – 1985
This outstanding volume won the 1986 Ida and George Eliot Prize--awarded by the Medical Library Association for the work judged most effective in furthering medical librarianship. Library professionals review the controversy behind fee-for-service programs and provide a rationale for incorporating them into contemporary library philosophies of service. Some fee-based services are necessary for survival in a society that treats information as a marketable commodity; this comprehensive book gives practical advice on cost analysis, cost recovery and marketing of reference services, and presents information on establishing a fee-based information service, as well as examples of successful information service programs.
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Specificații

ISBN-13: 9780866563536
ISBN-10: 0866563539
Pagini: 284
Dimensiuni: 138 x 216 mm
Greutate: 0.52 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Cuprins

ContentsCOST ANALYSIS OF REFERENCE SERVICES
  • Cost Analysis of Reference Services: An Overview
  • Cost Analysis of Online Search Services in an Academic Health Sciences Library
  • Cost Analysis of a Circuit Library Program
  • Cost Analysis of a Document Delivery Photocopy Service
  • COST RECOVERY FOR REFERENCE SERVICES
  • An Overview of Cost Recovery
  • The MEDLARS Pricing Algorithm
  • Online Search Services: A Strategy for Cost Recovery
  • The Entrepreneurial Hospital Library
  • Cost Recovery Effort in a Clinical Librarian Program
  • MARKETING REFERENCE SERVICES
  • Marketing Reference Services: Translating Selected Concepts Into Action for a Specific Practice Setting
  • Marketing Information Services Outside the Medical Center
  • The Marketing of Biomedical Information Service at the University of Minnesota: Creative Error Correction
  • FEE-FOR-SERVICE
  • Fee-for-Service in Publicly Supported Libraries: An Overview
  • Example of a Complex Fee-for-Service System
  • Implementing and Managing a Fee-Based Information Service in an Academic Library
  • Information Brokering M & S Style
  • Annotated Bibliography
  • Index

Descriere

Learn all about the important business aspects of providing information with this timely book. This practical and essential volume explains the details of cost analysis, cost recovery, and marketing reference sources. Oriented toward the needs of health sciences and academic librarians, this book reviews the controversy behind fee-for-service programs and provides a rationale for incorporating them into contemporary library philosophies of service.