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Crafting a Successful Small Business

Autor Joanne Dewberry
en Limba Engleză Paperback – 29 iul 2012
The UK handmade market is currently riding high as our attitudes to shopping and the products we want to buy are changing. With this change comes a new wave of manufacturers - small, local and talented.If you are a producer of handmade products, or you have a craft hobby and are thinking about taking the next step and wondering how to do it, then this book has the answers. In it you will find out:- How to turn your hobby into a small business- Where to sell your products, both on and offline- How to price your products- How to develop a unique and recognisable brand- Where to start with visual merchandising- How to use social media to market your businessThis book not only takes you through these points in no-nonsense plain English, but also has quirky craft activities to complete along the way.Jam-packed with top hints and tips from real-life crafty small business owners in the know, this book is essential reading for anyone looking to craft their way to success!
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Specificații

ISBN-13: 9781908003423
ISBN-10: 1908003421
Pagini: 196
Dimensiuni: 140 x 216 x 9 mm
Greutate: 0.2 kg
Editura: HARRIMAN HOUSE LTD

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