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Creative Thinking For Dummies

Autor D Cox
en Limba Engleză Paperback – 6 dec 2012
Creative thinking made easy Being creative can be tough - and trying to come up with great ideas under pressure can leave the great ideas under wraps! Creative Thinking For Dummies helps you apply creative thinking techniques to everything you touch, whether it's that novel you have inside you or the new business idea you've had that will make you the next hot entrepreneur ??? or anything in between. Creative Thinking For Dummies is a practical, hands-on guide packed with techniques and examples of different ways to think creatively. It covers a range of techniques, including brainstorming, lateral thinking, mind mapping, synectics, drawing and doodling your way to great ideas, meditation and visualization, word and language games, and divergent thinking. * See the world in a different way, and realise that you are surrounded by creative inspiration * Brainstorm new ideas successfully and try out some lateral thinking exercises * Open your mind to a new way of thinking and nail down those great ideas * Discover creative thinking techniques using games, words, drawings, and storytelling * Let creativity enhance all aspects of your life, whether developing your personal skills, becoming more professionally effective, or using creative thinking techniques to help your children develop their creative minds You'll soon discover that everybody, including you, has a wealth of creative potential within--you just need to tap into it!
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Specificații

ISBN-13: 9781118381571
ISBN-10: 1118381572
Pagini: 380
Ilustrații: Illustrations
Dimensiuni: 188 x 236 x 22 mm
Greutate: 0.66 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

Primary market

  • Writers, artists and creative people wanting to open their minds to a new way of thinking.
  • Anyone looking to be more creatively effective at home, in their free time, and in the workplace.

Secondary market

  • People with an interest in psychology and NLP wishing to explore different thinking techniques.
  • Entrepreneurs seeking to generate exciting new ideas.
  • Teachers wishing to bring more creativity into their classroom.

Notă biografică

David Cox is a creative business consultant who, since the 1970s, has created, acquired and sold numerous successful businesses. He is a Fellow of the Chartered Institute of Marketing as well as a Chartered Practitioner of NLP. David began his education in Fine Art, where he cultivated his interest in creativity. He also trained as a clinical psychologist before turning to marketing, when he founded the UK's first youth marketing consultancy.

Descriere

A title that can help you apply creative thinking techniques to everything you touch, whether it is that novel you have inside you, the new business idea you've had that will make you the next hot entrepreneur, or whether you would like to share with others (as a teacher or trainer) some new approaches to seeing things differently.