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Deadly Spin: An Insurance Company Insider Speaks Out on How Corporate PR Is Killing Health Care and Deceiving Americans

Autor Wendell Potter
en Limba Engleză Paperback – 31 aug 2011
In June 2009, Wendell Potter made national headlines with his scorching testimony before the Senate panel on health care reform. This former senior VP of CIG NA explained how health insurers make promises they have no intention of keeping, how they flout regulations designed to protect consumers, and how they skew political debate with multibillion-dollar PR campaigns to mislead the press and public. Potter had walked away from a six-figure salary and two decades as an insurance executive because he could no longer abide the routine practices of an industry where the needs of sick and suffering Americans take a backseat to the bottom line-leading Michael Moore to call him "the Daniel Ellsberg of corporate America."In Deadly Spin, Potter takes readers behind the scenes to show how a huge chunk of our absurd health care spending actually bankrolls a propaganda campaign and lobbying effort focused on protecting one thing: profits. Potter shows how relentless PR assaults play an insidious role in our political process anywhere that corporate profits are at stake-from climate change to defense policy. Deadly Spin tells us why- and how-we must fight back.Praise for Deadly Spin: "The health insurance industry's worst nightmare."-Portfolio.com "A gripping indictment."-Kate Pickert, Time "Wendell Potter is a straight shooter-and he hits the bulls-eye here with an exposé of corporate power that reveals why real health care reform didn't happen, can't happen, and won't happen until that power is contained."-Bill Moyers
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Specificații

ISBN-13: 9781608194049
ISBN-10: 1608194043
Pagini: 289
Dimensiuni: 137 x 206 x 23 mm
Greutate: 0.3 kg
Editura: Bloomsbury Publishing
Locul publicării:London, United Kingdom

Caracteristici

THE INSIDER: Potter was in the belly of the corporate beast for two decades. His unique position as a former exec lends his opinons an authority, and his inspiring change of heart gives him great off-the-book-page publicity opportunies.

Notă biografică

Wendell Potter is a Senior Fellow on Health Care for the Center for Media and Democracy. In 2009, he retired after a twenty-year career as a PR executive for health insurers to speak out on both the need for health care reform and the increasingly unchecked influence of corporate PR. He is a native of Tennessee.

Recenzii

May be the ideal whistleblower
Potter engaging weaves together industry secrets with his own ... transformation into a whistleblower who tried to beat back the spin that nearly killed Obamacare.
As one former insurance executive testified before Congress, insurance companies are not only encouraged to find reasons to drop the seriously ill; they are rewarded for it. All of this is in service of meeting what [Potter] called 'Wall Street's relentless profit expectations.'

Descriere

"My name is Wendell Potter, and for twenty years I worked as a senior executive at health insurance companies. I saw how they confuse their customers and dump the sick-all so they can satisfy their Wall Street investors."-Senate testimony, June 24, 2009