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Design Thinking and Innovation Metrics – Powerful Tools to Manage Creativity, OKRs, Product, and Business Success: Design Thinking Series

Autor M Lewrick
en Limba Engleză Paperback – 23 apr 2023
Create, manage, and measure innovation In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you'll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact. The author explains how to: * Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business results * Deploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performance * Use the provided hands-on tools to measure your firm's success at creating meaningfully new and interesting products, services, and experiences Part of the Design Thinking Series, Design Thinking and Innovation Metrics will earn a place in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.
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Specificații

ISBN-13: 9781119983651
ISBN-10: 1119983657
Pagini: 400
Dimensiuni: 189 x 240 x 24 mm
Greutate: 1.07 kg
Editura: Wiley
Seria Design Thinking Series

Locul publicării:Hoboken, United States

Cuprins

Preface Motivation for this Book The Roots of Design Thinking The History of Innovation Metrics Introduction to the Topic Answering the Why, How and What? A Quick Read to Get Inspired The 101s: Essentials of Design Thinking & Measuring Design Thinking 101 The Design Thinking Paradigm Facilitating Workshops Working in Teams Building Capabilities Measuring Impact Design Thinking Toolkit Measuring 101 From Observations to Real Metrics Defining and Applying Metrics Defining the North Star Metric(s) Working with Exploration Metrics Selecting Exploitation Metrics Measuring Creativity Reflecting Measurements Measuring Toolkit The Future of Design Thinking & Data-Driven Innovation Creating Impact with Advanced Tools Performance Measurements 201 OKRs and Beyond The Roots of Measuring Objectives Three Mindshift s Applying OKRs Tips and Tricks for Implementing OKRs Facilitating Performance Objectives OKR Toolkit Data-Driven Innovation 301 Design Thinking & Data Analytics Applying the Hybrid Model Design Thinking & Artificial Intelligence Gaining Efficiency in Customer Interactions Design Thinking & Neuroscience Transferring Brain Patterns


Notă biografică

Michael Lewrick has worked very intensively in recent years on the mindset that enables us to solve different types of problems. He is a bestselling author, award-winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.


Descriere

Create, manage, and measure innovation

In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you’ll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact.

The author explains how to:

  • Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business results
  • Deploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performance
  • Use the provided hands-on tools to measure your firm’s success at creating meaningfully new and interesting products, services, and experiences

Part of the Design Thinking Series, Design Thinking and Innovation Metrics will earn a place in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.