A guide to mastering your mind - to boost creativity, improve decision-making, enhance happiness, authenticity and reduce stress. The domain of mind is the final frontier. It shapes what we notice, what we value, how we feel, and how our body reacts. Design Your Mind provides deep insights into how this mind process works. Based on the applied outcomes from hundreds of scientific studies, this text presents simple tools, tips, and exercises to use them. From the Back Cover Have you tried to change someone's viewpoint? Strangely, mental malleability seems absent in such circumstances, and facts don't help. Unravel this mystery through the story of Santa Clause, the sinking of the Titanic, and the discovery of meteorites. Every time we learn something, create a memory or form a habit, we are designing our mind. Such plasticity is beneficial, but it also leads to maladaptive stress responses, addictions and phobias. With the tools provided, these do not need to be an endpoint. Do you always make good decisions? Have you heard of 'nudging'? Many western governments now have a 'behavioural insight team' whose unique job it is to affect the way we think and act. Discover the mental processes and brain networks they are targeting. Is the mind of a creative genius special? Are you interested in humour? Do you read social cues well and use insight? To master these and other abilities, there is a simple process, easy to replicate once you know the trick. Is health a priority? Then draw back the curtain on the way mind influences healing and brain aging, and discover why placebos work. The power of the mind is astonishing. Perhaps you want to step beyond the conventional? Take a journey with the author to explore the science behind intuition and nonlocal mind. Backed by 30 years of involvement in sensory biology and behaviour, science communication, and a lifetime of experience with the weird and wonderful, BW Cribb empowers us with new ways of thinking and being. Reviews from the Back Cover 'Hidden in this book is a wealth of knowledge and stories to illustrate how our mind works and how we can challenge ourselves to see things from different perspectives. Bronwen takes us on a journey from our sensory awareness through to challenging our beliefs and values in a fun and enjoyable way. Exercises at the end of each chapter encourage us to take what we have learned and play with the ideas as we make choices to stretch and expand our minds into previously uncharted territory. A book that I will look forward to 'dipping' into well into the future!' - Helen Davies MPsych BEd MAPS FCEDP, educational & developmental psychologist. 'Dr Bronwen Cribb explores the science of our mind through a creative narrative that is personal and empowering. She demonstrates how our emotions, and the actions that result from them, are moulded by our thoughts. Best of all - tools, tricks, and tips are provided in her book on how we can empower our minds to achieve the seemingly impossible or unthinkable.' - Gurion Ang PhD, university lecturer & marketing and outreach professional.