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Doing Business in the United States

Autor Anatoly Zhuplev, Matthew Stefl, Andrew Rohm
en Limba Engleză Paperback – 8 mai 2018
A concise guide for businesses seeking to enter the US market from an international perspective. The book examines how the United States is positioned in the global marketplace, the potential for businesses entering the US market, and marketing trends and applications, with an emphasis on small- to medium- sized enterprise market expansion.
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Specificații

ISBN-13: 9781947098206
ISBN-10: 1947098209
Pagini: 182
Dimensiuni: 152 x 229 x 10 mm
Greutate: 0.27 kg
Editura: Business Expert Press

Notă biografică

Anatoly Zhuplev is professor of international business at Loyola Marymount University (Los Angeles, California). Before joining LMU, he taught in Russia, Germany, Poland (as a Fulbright scholar), and France. He published extensively in the United States, Canada, Europe, and Russia on corporate governance, entrepreneurship, energy security, and international business. He received his PhD from the Moscow Management Institute, Russia.