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Driving Green Consumerism Through Strategic Sustainability Marketing

Editat de Farzana Quoquab, Ramayah Thurasamy, Jihad Mohammad
en Limba Engleză Hardback – 31 iul 2017
Presents the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for anyone interested in aspects of green consumerism.
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Specificații

ISBN-13: 9781522529125
ISBN-10: 1522529128
Pagini: 328
Dimensiuni: 221 x 286 x 22 mm
Greutate: 1.09 kg
Editura: Business Science Reference