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Economic Forecasting for Management: Possibilities and Limitations

Autor Hans G. Graf
en Limba Engleză Hardback – 29 aug 2002 – vârsta până la 17 ani
Before future-oriented information can be used as a basis for decision making in economics or business administration, it must be understood on a methodological level. This book provides decision makers with a thorough understanding of the possibilities offered by various forecasting methods as well as their limitations. If managers rely on a forecast with a long-term perspective to guide them in making short-term decisions, planning deficiencies will likely result. Likewise, if managers use short-term forecasts to inform their long-term strategic vision, failure could easily ensue. Graf provides the tools necessary to sidestep the common pitfall of using the wrong forecasting technique for the wrong purpose.This is not a detailed examination of the mathematical and statistical tools of empirical economic research. Instead, forecasting methods are explained so that they can be understood by the managers who employ them in their decision making. Graf demonstrates that understanding and-in special cases-cooperation between forecast developers and users is crucial to creating an effective forecast that results in informed management decisions. He discusses traditional, long-term, macroeconomic, and global economic forecasting; the scenario technique as a central instrument of long-term forecasting; and short-term economic and market forecasting.
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Specificații

ISBN-13: 9781567206012
ISBN-10: 1567206018
Pagini: 264
Dimensiuni: 156 x 235 x 25 mm
Greutate: 0.58 kg
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States

Notă biografică

HANS GEORG GRAF is President and CEO of the Center for Futures Research in St. Gallen, Switzerland, and Professor of Economics at the University of St. Gallen.

Cuprins

PrefaceForecasting and Futures Research--an Unequal PairFundamentals of Human BehaviorDimensions of ForecastingEvaluation CriteriaThe Discrepancy between Reality and ForecastA Common LanguageLong-Term Economic ForecastingTopic under Investigation and Information SoughtThe Evolution of EconomiesImpossibility of (Long-term) ForecastingMacro-Economic PerspectivesMethods for Long-Term ForecastingWorking with Global Models--Learning and ForecastsDelphi TechniqueCross Impact AnalysisEnvironmental Scenarios for Strategy DevelopmentScenarios as a Reflection of Integrated ManagementScenarios as an Instrument of ForecastingWorking with Scenarios at the Company LevelIntroduction of the Scenario Method in Company PolicyShort-Term Economic and Market ForecastingTopic under Investigation and Information SoughtEconomic ForecastingMarket ForecastingForecasting on the Basis of Time Series AnalysesOperating with Growth and Life Cycle CurvesForecasts Based on the Theory of Cause and EffectTransformation of Market Forecasts into Company DecisionsIn Place of Closing Remarks: What Must Be Looked Out for in Economic Forecasting?BibliographyIndex