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Eminent Corporations

Autor Andrew Simms, David Boyle
en Limba Engleză Paperback – 31 aug 2010
The Rise and Fall of the Great British Brands. In our times the PLCs have been seen as giants, the backbone of commerce and society. Yet seen through a historical perspective they are vulnerable creatures, flowering only briefly. In fact, on the Fortune 500 - a roll-call of power if ever there was one - there's just one company, General Electric, which was on the list half a century ago. The rest have gone: broken, bankrupt, merged, raided for their parts. This book spills the beans by telling the real life stories of some of the biggest corporate names.
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Specificații

ISBN-13: 9781849010498
ISBN-10: 1849010498
Pagini: 320
Dimensiuni: 133 x 196 x 25 mm
Greutate: 0.32 kg
Editura: CONSTABLE & ROBINSON LTD.