This book will move you, the owner of a small sign business, into an entrepreneur's mindset. Your definition of "sign business" will be altered forever. It will shift your motivation from making a living, to developing an asset. Written with the assistance and input from some experienced industry veterans, including Beth Gillispe, Skip Grant, Rick Williams and Randy Bowles, it is a "how to" book on achieving the ultimate goal of every entrepreneur: having a business that runs itself so the owner can focus on more important things - like growing.