The Yale School of Management is in an interesting position in the MBA marketplace. They are reinventing themselves, and they are looking for students who are dynamic, resilient, and eager for change. A successful application to the SOM will showcase your track record as a professional who makes an impact. Wallflowers and the half-hearted need not apply. This SnarkStrategies Guide explains the Yale application process including: The elements that make up a strong essay for Yale on "influence" Whether you can reuse your Yale essay for Harvard (or vice versa) The best time to apply The importance of the video questions EssaySnark offers an in-depth discussion of the type of person who will be a good fit to Yale - and who might not be. We talk through Dean Snyder's focus and give you insights about the application heard directly from the admissions team. And we make the brazen prediction that Yale is one to watch in the rankings in coming years."