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Essential Economics: A Guide for Business Students

Autor Ken Ferguson
en Limba Engleză Paperback – 14 noi 2001
This text is specifically aimed at non-specialist students who have to take a compulsory module in economics as part of their undergraduate foundation year.Containing numerous illustrations and examples, the book explains in plain English all the key economic ideas from the market mechanism to monetary theory and the balance of payments. This will enable the student to rapidly revise the main topic areas in preparation for exam time. Also containing self-test questions at the end of the each chapter with answers provided at the back of the book, this will enable students to assess their understanding during non-contact hours without supervision.
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Specificații

ISBN-13: 9780333962978
ISBN-10: 0333962974
Pagini: 288
Dimensiuni: 189 x 246 x 15 mm
Greutate: 0.57 kg
Ediția:2001
Editura: Bloomsbury Publishing
Colecția Red Globe Press
Locul publicării:London, United Kingdom

Caracteristici

Written in clear and plain English all terminology defined assuming no prior knowledge of economics

Notă biografică

KEN FERGUSON has wide experience in teaching economics, business studies and finance in higher education, further education and schools. Most recently he taught non-specialist first year undergraduates at Roehampton Institute in London.

Cuprins

MICROECONOMICSAn IntroductionConsumer TheoryDemand and SupplyElasticityProductionTheory of the Firm ITheory of the Firm IITheory of the Firm IIIMACROECONOMICSThe Circular Flow of IncomeAggregate Demand IAggregate Demand IIMoney and BankingUnemploymentInflationInternational TradeAnswers to Questions.