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Extraordinary Entrepreneurship – The Professional′s Guide to Starting an Exceptional Enterprise

Autor SC Harper
en Limba Engleză Paperback – 13 noi 2006
Don't Let Your Innovative Business Idea Sit on the Shelf One More Day! Extraordinary Entrepreneurship is not for people who want to start a mom-and-pop type of business. Instead, it is written for people who want to start an exceptional enterprise. It is written for executives, managers, engineers, scientists, inventors, and other professionals who want to break away from their organizational boxes, who want to seize the moment, and who want to experience the thrill of creating an exceptional enterprise. This book is also a valuable resource for bankers, attorneys, accountants, consultants, and educators who want to assist people who are about to embark on the entrepreneurial journey. This entrepreneurial road map guides prospective entrepreneurs through its 14-step New Venture Creation process by offering timely and practical guidance for identifying and evaluating market opportunities, systematically developing a business plan, and securing the appropriate level and type of funding. Extraordinary Entrepreneurship is for professionals who want to create a business that: Capitalizes on lucrative market opportunities Is positioned to achieve a high rate of growth Offers goods and/or services that are in sync with its target market Has significant and sustainable competitive advantages Generates considerable wealth for the founder(s) With insights into the qualities and capabilities entrepreneurs must have to start a successful venture, Extraordinary Entrepreneurship applies the latest accounting, finance, and marketing practices to the entrepreneurial process. It illustrates how having a keen sense of timing, doing perceptive market research and test marketing, analyzing key feasibility and logistical issues, and having a flexible funding plan prepared in advance are essential before launching the venture. It also demonstrates how using kaleidoscopic thinking, developing competitive matrices, being the first mover, bootstrapping, and establishing a network of value-added advisors will enable prospective entrepreneurs to boldly go where no venture has gone before.
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Specificații

ISBN-13: 9780470087275
ISBN-10: 0470087277
Pagini: 512
Dimensiuni: 180 x 252 x 25 mm
Greutate: 0.8 kg
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

CEOs, Entrepreneurs, mid–level managers, staff specialists

Notă biografică

Hillary Harper is a writer, mother, educator, and dog lover. She has worked in the field of early childhood education since 2006 and loves reading stories aloud to children. This story was inspired by her three dogs, the children she works with, and her dedicated preschool team.

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