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Fables Of Abundance: A Cultural History Of Advertising In America

Autor Jackson Lears
en Limba Engleză Paperback – 2 noi 1995
Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States.
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Specificații

ISBN-13: 9780465090754
ISBN-10: 0465090753
Pagini: 512
Ilustrații: black & white illustrations
Dimensiuni: 152 x 228 x 28 mm
Greutate: 0.68 kg
Ediția:Revised
Editura: BASIC BOOKS
Colecția Basic Books

Notă biografică

Jackson Lears is the author of No Place of Grace: Antimodernism and the Transformation of American Culture, 1880–1920, and the editor (with Richard Fox) of The Culture of Consumption and The Power of Culture. He is professor of history at Rutgers University.